Kuel Life Brings You Daily Access To The Collective Power Of Women.
Kuel Life is an online community and curated shopping experience for women in midlife.
In my 50s, I began to notice the ‘disappearing act’ of relevant, useful, information and opportunities for women my age. Outside of a barrage of marketing messages that we should be using botox, fillers, or cut our hair short; there didn’t seem to be much. Vibrant, energetic, at the ready for adventure, I was dismayed that most lifestyle websites target the ‘below 35’ age group. The few ‘age appropriate’ lifestyle websites I stumbled across were riddled with advertisements; making it near impossible to determine where the content ended and the marketing began. Enter Kue Life.
Kuel Life delivers relevant, ad-free, content to women 45+. We share and empower each other with expert advice and stories from real women; women who are our friends, neighbors, colleagues, and family. Women to whom we can relate. A virtual space where women come together in community and share our voice and experiences.
The Kuel Shop’s mission is to find, select, and showcase products BY women FOR women. Founder and CEO, Jacqueline (Jack) Perez hand selects the products; creating an opportunity for us all to shop ‘small’, even online. When you buy an item from the Kuel Shop you weave yourself into that woman entrepreneur’s storyline; you become part of the fabric of women empowering women. Purchase with a purpose; Shop Kuel.
In my 50s, I began to notice the ‘disappearing act’ of relevant, useful, information and opportunities for women my age. Outside of a barrage of marketing messages that we should be using botox, fillers, or cut our hair short; there didn’t seem to be much. Vibrant, energetic, at the ready for adventure, I was dismayed that most lifestyle websites target the ‘below 35’ age group. The few ‘age appropriate’ life style websites I stumbled across were riddled with advertisements; making it near impossible to determine where the content ended and the marketing began. Many lifestyle websites focus on the elite – the famous, the celebrity. Enter Kuel Life.
Jacqueline Perez (Jack)
Jack founded Kuel Life in 2017. Jack-Of-All-Trades is spot on when it comes to her role at Kuel Life. She toggles back and forth from: blogging; to curating content and Kuel Women to create original content; to searching for and securing Kuel and unusual products and services to offer our community of women; to social media, website development, and general operations. She looks forward to initiating a hiring plan!
Previously, she spent 20 years at Summit Strategy Partners, a San Francisco-based marketing and public relations firm, where she was a founding partner. Jack brings extensive, deep, start-up experience; having worked with numerous small to midsize companies. She is excited to finally birth her own start-up.
Having earned an MBA from the University of Chicago, Perez carries a hard-nosed business understanding to the entrepreneur world. She is fluent in Spanish, and having worked with multiple international firms, has a clear grasp on cross-cultural influences.
Jack’s passions include: spending time with her son, traveling to exotic, off-the-beaten-path places such as; Cuba, Jordan, Zambia, Bolivia, and Zanzibar. An endorphin junkie, Jack is an avid jump roper, Peloton-fanatic, and a third-degree black belt in Taekwondo.
We feel strongly about giving back and support two non-profits: AAUW & Women for Women International. Kuel Life donates 5% of net profits to these organizations.
AAUW (American Association of University Women) advances educational and professional opportunities for women in the United States and around the globe, helping tackle the educational and social barriers facing women worldwide. One of the world’s largest sources of funding for graduate women, AAUW is providing more than $3.7 million in funding for fellowships and grants to women and nonprofit organizations in the 2017–18 academic year. Due to contributions to AAUW, a broader community of women continues to gain access to educational and economic opportunities — breaking through barriers so that all women have a fair chance.
Over the last 20 years, Women for Women International has helped more than 462,000 marginalized women in countries affected by war and conflict. They serve women in 8 countries offering support, tools, and access to life-changing skills to move from crisis and poverty to stability and economic self-sufficiency.
They bring women together in a safe space to learn life, business, and vocational skills. Once enrolled, each receives a monthly stipend – a vital support that enables her to participate. Women then increase their ability to earn an income with new skills that are in-demand. They learn about their legal rights, and they become knowledgeable about health and nutrition. The ripple effect is profound. The result: stronger women, stronger families, and stronger communities.
Do I have to be a member to access the site?
Both non-members and members can access all the information, coaching, classes, trips and shopping on our site. The only difference is that members get a discount on coaching, trips, classes and shopping!
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