Kuel Life Brings You Daily Access To The Collective Power Of Women.

Welcome to Kuel Life, a lifestyle website and online community for women 45 and older. We deliver content and coaching relevant to women across all areas of life; both personally and professionally. We encourage women to have fun and offer travel adventures, learning opportunities, and shopping. Kuel Life empowers and inspires through community.

THE FOUNDERS:                                                                                        

In our 50s, we (Robin and Jack) began to notice the ‘disappearing act’ of relevant, useful, information and opportunities for women our age. Outside of a barrage of marketing messages that we should be using botox, fillers, or cut our hair short; there didn’t seem to be much. Vibrant, energetic, at the ready for adventure, we were dismayed that most lifestyle websites target the ‘below 35’ age group. The few ‘age appropriate’ life style websites we stumbled across were riddled with advertisements; making it near impossible to determine where the content ended and the marketing began. Many lifestyle websites focus on the elite – the famous, the celebrity.  Enter Kuel Life. We are committed to bringing quality, informative, and relevant content to women 45 and over. We want to share and empower each other with stories of real women; women who are our friends, neighbors, colleagues, and family. Women to whom we can relate. A virtual space where women can come together in community and share our voice and experiences.


Jacqueline Perez (Jack)

Jack co-founded Kuel Life in 2017. Jack-Of-All-Trades is spot on when it comes to her role at Kuel Life. She toggles back and forth from: blogging; to curating content and Kuel Women to create original content; to searching for and securing Kuel and unusual products and services to offer our community of women; to social media and general operations. She looks forward to initiating a hiring plan!

Previously, she spent 20 years at Summit Strategy Partners, a San Francisco-based marketing and public relations firm, where she was a founding partner. Jack brings extensive, deep, start-up experience; having worked with numerous small to midsize companies. She is excited to finally birth her own start-up.

Having earned an MBA from the University of Chicago, Perez carries a hard-nosed business understanding to the entrepreneur world. She is fluent in Spanish, and having worked with multiple international firms, has a clear grasp on cross-cultural influences.

Jack’s passions include: spending time with her son, traveling to exotic, off-the-beaten-path places such as; Cuba, Jordan, Zambia, Bolivia, and Zanzibar. An endorphin junkie, Jack is an avid jump roper, Peloton-fanatic, and a third-degree black belt in Taekwondo.

Robin Weiss Jones
Robin co-founded Kuel Life in 2017. As with any start up she finds herself wearing many hats- designing the website; curating and writing content; searching for Kuel and unusual products to sell; and Kuel coaches to inspire and empower.

Previously she spent over 20 years on Wall Street advising Corporate and Institutional clients on their investments while holding senior positions at Merrill Lynch, Robertson Stephens Investment Bank and First Republic Bank.

In addition to her significant business background, Robin brings a passion for healthy living and fitness, and a strong interest in giving back and helping others. Wanting to combine her passion with her sense of purpose, Robin co- founded the company to make this a reality.

Robin is an avid athlete having participated in competitive sports throughout her life, including completing numerous triathlons and other multi-sport races. She’s usually outdoors on the weekends; hiking, biking, or kayaking. She loves to cook healthy meals and can be found frequenting many of the organic markets in and around Sausalito, California, where she lives with her husband.

GIVING BACK:                                                                                           

We feel strongly about giving back and support two non-profits: AAUW & Women for Women International. Kuel Life donates 5% of net profits to these organizations.

AAUW (American Association of University Women) advances educational and professional opportunities for women in the United States and around the globe, helping tackle the educational and social barriers facing women worldwide. One of the world’s largest sources of funding for graduate women, AAUW is providing more than $3.7 million in funding for fellowships and grants to women and nonprofit organizations in the 2017–18 academic year. Due to contributions to AAUW, a broader community of women continues to gain access to educational and economic opportunities — breaking through barriers so that all women have a fair chance.

Over the last 20 years, Women for Women International has helped more than 462,000 marginalized women in countries affected by war and conflict. They serve women in 8 countries offering support, tools, and access to life-changing skills to move from crisis and poverty to stability and economic self-sufficiency.

They bring women together in a safe space to learn life, business, and vocational skills.  Once enrolled, each receives a monthly stipend – a vital support that enables her to participate. Women then increase their ability to earn an income with new skills that are in-demand. They learn about their legal rights, and they become knowledgeable about health and nutrition. The ripple effect is profound. The result: stronger women, stronger families, and stronger communities.

Where does the name KUEL LIFE come from?
Do I have to be 45+ to enjoy the site?
No. The classes, coaching, and shopping can be enjoyed by all ages. The content is really focused on women 45+, so if you have a family member or friend in that age demographic please share Kuel Life with them.

Do I have to be a member to access the site?
Both non-members and members can access all the information, coaching, classes, trips and shopping on our site. The only difference is that members get a discount on coaching, trips, classes and shopping!