KuelLife Logo home 1000

Risen From The Muck – Raw Bliss Wonder

Kris Rudarmel Kuel Chiefs April 2020 e1591665876224

Kris was one of my very first, ‘Share Your Story; the Women the WSJ Missed’ interviews. I discovered Kris on the comments thread of the original Wall Street Journal article about women re-inventing themselves in midlife. I was so taken with her thoughtful comment; I reached out. She responded. A relationship was born.

Now, I am so excited to welcome Kris as the NEWEST woman-driven brand in our Kuel Shop! Help support small, woman-owned businesses. Purchase with a Purpose! You can order her set of Courage Cards right here!

KUELLIFE: What type of business do you own/run?

KRIS: A women’s empowerment company and a flood damage/carpet cleaning company (in a male dominated industry)

KUELLIFE: What prompted you or drove you to become an entrepreneur? When?

KRIS: I created a women’s empowerment company; Raw Bliss Wonder, after 35+ years of struggling with self-sabotage, low self-worth, fear and insecurities (I was stuck in my muck 30+ years). I guide and support women to rise from their muck, awaken and design their best life. My courage art card deck is part of this company. I also co-founded an award winning company flood damage/carpet cleaning company in 2005, based in Utah, United States. My husband and I had a bad experience with a company with our own personal flood. We created a customer service culture, ordered business cards and bought our first rusty van (you gotta start somewhere). Today our company is image branded and our vans are sparkling rust-free.

KUELLIFE: What’s your biggest struggle?

“… my biggest struggle is getting potential employees to show up for interviews.”

KRIS: Currently my biggest struggle is getting potential employees to show up for interviews. They make an appointment with me and 9 out of 10 are no-shows.

KUELLIFE: What is your biggest fear as an entrepreneur? How do you work through it?

KRIS: I have always lived with a lot of fear, self-doubt and insecurity. One of the fears was being seen. I, (along with my husband), have created a kick-ass flood damage company but I always hid behind our success. I (we) kept being recognized with prestigious awards but I never felt worthy enough (inside myself) to receive them. Finally on the 7th one I realized how successful we had become and dang it I deserved these awards (16 in all –in a 9 year time period) it was time to accept it with grace. I worked through it by staying humbled and yet remembering how important it is to recognize our wins. When we accept and cheer our wins we give others permission to do the same.

KUELLIFE: How do you measure your success?

“I measure my success by being able to walk my talk.”

KRIS: The last 8 years I have been on a spiritual quest of discovering my dreams. I measure my success by being able to walk my talk. I’ve always lived with extreme fear with everything I do – I mean everything. My community has witnessed my tenacity, being unstoppable and living outside my comfort zone for 14 years now. (For 40 years I struggled with a food addiction and eating disorder and finally the last couple of years have lost 83 pounds.) Success to me is becoming what I am capable of becoming and helping other women to rise, leap, and awaken to their self-discovery of what they deserve to design in their own lives. And lastly, success to me has been to discover my potential AND owning it, increasing my prosperity and paving the way for future generations (I recently launched the “I Believe in You” project – for 10-19 year olds).

KUELLIFE: Finally, what advice would you give other women about taking an entrepreneurial path?


  • Believe in Yourself
  • Whatever you are be a good one; Be that one person who tries to make the world a better, happier place
  • Be of service; volunteer your time. It will enrich your life
  • Get involved in your community. Associations, serving on boards and networking
  • Do not limit yourself! Continue to think and work outside the box.
  • Be grateful. Journal at least 3 gratitude’s every single day.
  • Do not give up! Plan on the climb being rough and steep.
  • Keep the faith! Even though you can’t see the entire staircase do not be afraid of what’s ahead.
  • Do what you say you are going to do.

Courage Cards on Kuel Life

Visit Kris Rudarmel's Shop Page

Did you enjoy this article? Become a Kuel Life Member today to support our ad-free Community. Sign-up for our Sunday newsletter and get your expert content delivered straight to your inbox.