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Home Contributors Lisa Sakai

Financial Trends To Avoid: The Risks Of Gold, AI, And Influencer Investments

Financial Trends To Avoid: The Risks Of Gold, AI, And Influencer Investments

Your Money Journey: Lisa Sakai

Fads are popular, by definition, but I am here to tell you– there are financial trends to avoid.

Fads are everywhere. From fashion trends to makeup comebacks, they sneak into our lives, igniting excitement before quickly fading. Some make us cringe years later, others bring a laugh as we reminisce. Remember the 80s bangs?!? What a memory I would like to forget!

When fads infiltrate the financial world, the stakes are much higher. Unlike questionable hairstyle choices or daring outfits, chasing financial trends can lead to real losses that stick with you.

Let’s break down three financial trends making waves right now—and why you should think twice before jumping in.

3 Financial Trends To Avoid Today:

1. The “Gold Rush” Craze:

Gold has always had its shine, but lately, everyone’s talking about it. Headlines proclaim gold as the ultimate investment, and even Costco has jumped on the bandwagon, selling gold bars that fly off shelves faster than they can stock them. The debate rages: should you buy physical gold, invest in gold ETFs, or stash gold in your retirement account?

“Gold has always had its shine, but lately, everyone’s talking about it.”

Here’s the thing: gold isn’t all glitter. Sure, it’s performed well recently, but no asset class performs like magic all the time. Gold has gone through painfully stagnant decades and even lost ground to inflation in certain years. It’s just one piece of the investment puzzle, not a one-size-fits-all solution.

Does gold belong in your portfolio? Maybe some but diversification is key. If gold underperforms, other investments like stocks or bonds may pick up the slack. The goal is balance, not betting everything on a shiny trend.

2. Chasing the AI Hype:

Artificial Intelligence is the buzzword of the decade. Everybody wants a piece of it. Some wonder, “Should I invest in AI?” “Do I already own AI stocks?” Here’s the truth: if you have broad market funds, you likely own companies like Google, which already incorporate AI innovations.

But let’s not lose sight of the risks. AI is young, volatile, and largely unregulated. From scams to potential job disruptions, it’s a wild frontier. One recent incident in Hong Kong showcased the dark side when scammers used AI to steal millions from a company.

Instead of throwing all your money into AI, consider taking a moderate approach. It’s tempting to chase the excitement, but remember the “bell-bottom jeans” analogy. What’s trendy now could be out of style—and down in value—by the time you know it.

3. Influencer-Endorsed Investments:

Social media influencers and celebrities have entered the financial advice space, creating a new kind of risk. Whether it’s an actor recommending gold or an influencer hyping a “get rich quick” course, these promotions are often inflated.

Here’s the problem: these figures are often paid to push products. Even if they’re not, their experiences don’t guarantee similar results for you. Financial planning is personal; what works for one person won’t work for everyone. Falling for these ads can leave you chasing a dream, only to wake up to a financial nightmare.

“Social media influencers and celebrities have entered the financial advice space, creating a new kind of risk.”

The solution? Educate yourself. One simple step is to read a financial article every week. It doesn’t have to be complicated—start with basic investment or savings tips. The more you understand, the harder it is for someone to take advantage of you.

Why Fads Are Risky Business:

While fashion trends might leave you with silly photos, financial trends can drain your savings. Money isn’t about catching the latest wave; it’s about balancing security and growth. Building a lasting financial future is about small, meaningful steps, not flashy, overcrowded bandwagons.

Stick to Boring, It Works:

Yes, boring beats exciting when it comes to your money. A diversified portfolio, an educated approach, and a steady plan may not make headlines, but they help build long-term wealth. Chasing fads, on the other hand, could leave you with regrets that go far beyond outdated fashion choices. So, skip the noise, focus on your goals, and keep your finances grounded.

Looking for more tips? Stay tuned for our next deep dive into the financial advice you can safely ignore. Take control of your money—your future self will thank you.

Note: Investment advice offered through Integrated Financial Partners, doing business as One Vision Retirement, a registered investment advisor. The information in this material is for general information only and is not intended to provide specific advice or recommendations for any individual. Integrated Financial Partners does not provide legal/tax advice or services. Please consult a qualified legal/tax advisor regarding your specific situation.

Did you enjoy this article? Become a Kuel Life Member today to support our Community. Sign-up for our Sunday newsletter and get your content delivered straight to your inbox.

Lisa Sakai Color Headshot
About the Author:

Lisa Sakai is a Financial Consultant who works with clients on Bucket List Acceleration and getting to live the life they want now. As the co-founder of One Vision Retirement, she has been working with clients across the country for over 12 years. Lisa’s advice provides easy to understand, logical steps and exercises that people can take action on right away. Learn more about Lisa Sakai here at One Vision Retirement.

Need help getting started? No sweat, set up a no-obligation, Get to Know you Call today: https://calendly.com/onevisionretire/gettingtoknowyou

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